Heating & Cooling

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Heating & Cooling

Enjoy Year-Round Comfort and Savings

When you consider that heating and cooling accounts for nearly half of an average home’s energy usage, it’s easy to see how important it is that your heating and cooling equipment is running efficiently. Efficient equipment typically consumes 10-30% less fuel, is quieter, and maintains more consistent temperatures in the home.

If you are looking for new heating and/or cooling equipment, Focus on Energy offers rebates and resources to help you make the most of your investment. Choose from a variety of energy-saving options, including a new furnace, boiler, smart thermostat, or water heater. You can receive rebates for each individual improvement or make multiple upgrades at once and increase your rebates and energy savings. Find a Trade Ally contractor to install your new equipment and help you apply for your rebates.

Find a Trade Ally Rebate Information

Considering a Heat Pump?

Heat pumps use the refrigeration cycle to move heat from one place to another. In the home, this means pumping heat out of the house in summer, and pumping heat into the house in winter. Heat pumps can be upwards of 300%–400% efficient because they move heat instead of generating it. They offer substantial annual energy, and utility bill, savings.

Dual-Fuel Heat Pumps

A dual-fuel system pairs an electric heat pump with a new or existing furnace. It does exactly what your air conditioner does, except it provides heat too! Dual-fuel heat pumps allow you to take advantage of cost savings from both technologies: efficient heating from your heat pump in mild temperatures as well as cheaper natural gas from your furnace on the coldest days of the year.

Rebate Info Learn More

Signs That it's Time for an Upgrade

Your heating and cooling equipment is unreliable, inefficient, or over 15 years old.
You’ve noticed excessive blower noises, or sporadic pops, bangs, or rattles from your furnace.
Your energy bills have gone up.
Your home is cold and uncomfortable.

Improvements are made through a partnering Focus on Energy Trade Ally contractor who will guide you through the process and complete the installations. Partnering Trade Allies receive specialized training and resources that set them apart from other contractors.

Find a Trade Ally

How do I get rebates for my new equipment?

1 Qualification

There are two rebate levels: standard rebates and income-qualified rebates. See if you are eligible for income-qualified rebates.

2 Choose Your Qualifying Equipment

Work with your Trade Ally Contractor on purchasing and installing Eligible Equipment and receive your instant discount or apply for a rebate.

Discounts/Rebates

Interested in or recently purchased a geothermal system?

Geothermal Heat Pumps

Rebates Equipment Qualifications Educational Materials Terms and Requirements

Rebates effective January 1, 2023

Smart Thermostats		Standard
	ENERGY STAR Smart Thermostat	$50

Natural Gas Furnaces		Standard	Income-Qualified
	97%+ AFUE Multi-Stage Furnace	$150	$550
	96% AFUE Furnace	$100	$450
	95% AFUE Furnace	$50	$350
	ECM Blower Fan Replacement Must replace existing PSC motor	$25	$25

Natural Gas Boilers		Standard	Income-Qualified
	95%+ AFUE Combination Boiler	$500	$700
	90-94% AFUE Combination Boiler	$400	$600
	95%+ AFUE Standard Boiler	$400	$550
	90-94% AFUE Standard Boiler	$300	$450
	Indirect Water Heater Installed at the same time as a qualifying boiler	$100	$150

Heat Pumps* *All ducted air source heat pumps and geothermal heat pumps can be dual-fuel heat pumps.		Standard
	Cold Climate Air Source Heat Pump (existing primary heating fuel: natural gas or electric) Minimum requirements: Ducted 15.2 SEER2 \| 10.0 EER2 \| 8.1 HSPF2 \| 1.75 COP at 5^oDuctless 16.0 SEER2 \| 9.0 EER2 \| 9.5 HSPF2 \| 1.75 COP at 5^o	$1,300
	Cold Climate Air Source Heat Pump (existing primary heating fuel: propane, oil, etc.) Minimum requirements: Ducted 15.2 SEER2 \| 10.0 EER2 \| 8.1 HSPF2 \| 1.75 COP at 5^o Ductless 16.0 SEER2 \| 9.0 EER2 \| 9.5 HSPF2 \| 1.75 COP at 5^o	$500
	Air Source Heat Pump (existing primary heating fuel: natural gas or electric) Minimum requirements: Ducted 15.2 SEER2 \| 10.0 EER2 \| 8.1 HSPF2 Ductless 16.0 SEER2 \| 9.0 EER2 \| 9.5 HSPF2	$1,000
	Air Source Heat Pump (existing primary heating fuel: propane, oil, etc.) Minimum requirements: Ducted 15.2 SEER2 \| 10.0 EER2 \| 8.1 HSPF2 Ductless 16.0 SEER2 \| 9.0 EER2 \| 9.5 HSPF2	$400
	Certified Geothermal Heat Pump (existing primary heating fuel: natural gas or electric)	$1,000
	Certified Geothermal Heat Pump (existing primary heating fuel: propane, oil, etc.)	$750

Multifamily Style Equipment		Standard
	Single Package Vertical Unit Natural gas unit, 90%+ Thermal Efficiency, 11.0+ EER	$150
	Single Package Vertical Unit Natural gas unit, 90%+ Thermal Efficiency	$100
	Packaged Terminal Heat Pump	$100

Note: Work with your Trade Ally contractor to ensure the equipment you install qualifies for Focus on Energy rebates. Trade Ally contractors are independent businesses who you will contract directly with. Focus on Energy does not warranty or guarantee the delivery of services of your chosen Trade Ally contractor.

General Program Terms and Eligibility Requirements:

Must be a customer of a participating utility. Focus on Energy incentives are available to Wisconsin residential customers of participating utilities. Verify your utility
Offer is valid for equipment and products purchased and installed between January 1 to December 31, 2023.
Only single family dwellings, multifamily dwellings with three or fewer units under a single roof, or a multifamily dwelling of 4+ units under a single roof where the heating/cooling equipment only heats/cools a single dwelling, are eligible for incentives included in this application. Incentives may be available for other customer or property types. Please visit https://focusonenergy.com/business for more information.
Any project with an expected incentive exceeding $10,000 requires pre-approval BEFORE project initiation or equipment purchase to guarantee fund availability. Projects not receiving pre-approval will be subject to funding availability.
Incentives are limited to $400,000 per customer per calendar year for all Focus on Energy incentives
Incentives may not exceed the total purchase price of the energy efficient equipment. The only costs eligible for incentives are: materials; equipment; external labor.
Allow approximately 8-10 weeks for your completed application to be processed. Incomplete applications cannot be processed. Failure to complete the application in full and provide the required supporting documentation will either delay the payment process or result in your application being denied. Receipt of an application does not guarantee payment of an incentive.
The program is not responsible for items (i.e. applications, supporting documentation, incentive checks) lost or damaged in the mail.
Focus on Energy will only pay one incentive for each piece of equipment. Incentives paid on this application cannot be claimed on another Focus on Energy application. Similarly, incentives can only be paid to one person or entity (i.e., either the resident or landlord, not both).
All equipment installations are subject to verification inspection by the program to ensure the equipment is properly installed and operating.
Participants must allow, if requested, the program or a program representative reasonable access to their home to verify the installed equipment.
A current list of qualified products for most equipment is available under the Equipment Qualifications tab. If you have a question concerning one of the lists, please email homerewards@focusonenergy.com with "Equipment" in the subject line.

You are only eligible to participate in the program if you are:

A current residential customer of a participating utility in Wisconsin at the time of equipment purchase and installation; or
A landlord (who is not the utility account holder) who paid for the equipment installed in the residence of a current residential customer of a participating utility in Wisconsin at the time of equipment purchase and installation; and
Installing qualifying energy efficient equipment in an existing residential dwelling. New construction does not qualify.

Your installation of high efficiency equipment is only eligible for an incentive if:

It meets all equipment-specific, energy efficiency, and program requirements as outlined in our Equipment Qualifications(See Equipment Qualifications tab).
It is replacing existing equipment used for the same purposes. Equipment additions to a residential dwelling, which are not replacing existing equipment, do not qualify.
It is purchased new. Resale material or material that is leased, rebuilt, rented, received from insurance claims, received from a manufacturer warranty, purchase through Focus on Energy or won as a prize does not qualify. Equipment purchased with a home warranty is eligible if the incentive does not exceed the total purchase price of the energy efficient equipment less the home warranty reimbursement.
Equipment is installed by a professional contractor with appropriate insurance, permits, and licenses. A valid Wisconsin State professional contractor’s license or credential is required.
Equipment is installed conforming to all applicable building, local, state and federal codes, standards, ordinances and regulations, and manufacturer specifications.
Equipment is installed and operational prior to submittal of this application at the address listed on the application.
It is installed in a property owned by the applicant, or the applicant has received permission from the property owner to install the equipment. If you do not own the property where this equipment is installed, as a residing tenant you are responsible for obtaining the owner’s permission to install the equipment for which you are applying for an incentive. Submission of this application indicates that you have obtained this permission.

To be considered complete and eligible for incentives, all applications must:

Be postmarked no later than 60 days after the installation date.
Be signed by the purchaser (utility account holder, landlord, or applicant signing on behalf of the utility account holder) or Trade Ally.
Include tax information for landlord or Trade Ally if receiving the incentive
Include itemized contractor invoice(s) or proof of purchase receipt(s) containing:
- Equipment make and model
- Itemized equipment and total installed cost.
- Total number of units installed
- Purchase date or installation date
- Professional contractor’s business/company name, address, and phone number
- Balance due of zero, paid in full stamp, or payment terms