Residential

Your Journey Starts Here

Focus on Energy offers a range of rebates and services to support the energy efficiency efforts of Wisconsin residents. Each rebate is managed by our network of energy efficiency program specialists and trade allies. Our variety of rebates can help you save money and energy.

Check out our Get Started page to:

Get Started Today!

What You Can Expect

We help you update and build the most energy-efficient, durable, and comfortable home that fits your budget. Get start-to-finish support from a personal energy consultant to help you update or construct a home that meets your energy goals and stays within your budget. We can help you optimize your design, select efficient products and equipment, and access rebates and incentives.

Take a FREE Home Energy Assessment Find a Trade Ally Building a Home

Residential Rebates & Incentives

Insulation & Air Sealing Rebates

One of the best ways to improve comfort, lower your energy costs and boost efficiency in your home is through insulation and air sealing.

Free Energy-Saving Packs

Choose from three different FREE energy-saving packs full of a variety of efficient home products for every room and need!

Smart Thermostats

Make saving money and energy at home easy with a smart thermostat.

Water Heating

Focus has partnered with participating Trade Ally contractors to provide instant discounts on electric heat pump water heaters and natural gas tankless water…

Solar for Homes

If you’ve already put in the work to make your home or business as energy efficient as possible, now is the perfect time to take the next step by installing a solar…

New Home Certification

Build a new home that is up to 100% more energy efficient than the average new home built in Wisconsin.

DIY Insulation & Air Sealing

If you prefer a hands-on approach to home improvement, check out our DIY incentives.

Heating & Cooling

Heating and cooling accounts for nearly half of an average home’s energy usage. Learn how to save on your energy bills.

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Equipment

Explore products and equipment, from lighting to insulation, to boost the energy efficiency of your home.

Home Comfort Starts Here - Energy Assessments

Do you experience home issues like drafty or stuffy rooms, high energy costs, seasonal discomfort, and other common concerns? With a professional energy assessment, you can receive expert advice from a Trade Ally contractor to help pinpoint issues in your

Heat Pump 101

What is a heat pump? It is as simple as it sounds; it is all in the name. A heat pump, pumps heat. It is a piece of equipment used to heat and/or cool a home. It uses the refrigeration cycle to mechanically transfer heat, drawing heat from the environment